Now also online: the Creative Advantage Brand Positioning Canvas

Our proven Brand Positioning Canvas is now also available online. Whether for start-ups, corporate brands or medium-sized businesses: the Canvas is the decision-making framework for developing your brand positioning as the basis of your brand strategy.

With its two-part structure of analysis and positioning, the canvas stringently guides you towards a brand positioning that is consistently oriented towards customer needs and clearly differentiated from the competition. Through the Canvas, you benefit from our many years of experience and expertise in brand and positioning consulting. In addition to the Canvas as a central working template, a number of additional resources and guides are available to support the development of the brand positioning.

Users decide for themselves: From consult-yourself to selective or comprehensive support by Creative Advantage, everything is possible: In our one-day workshop on the Brand Positioning Canvas, for example, we guide teams of company and brand decision-makers through the canvas to create the brand positioning. On the other hand, do you lack the knowledge about customer behaviour, the competition or the socio-cultural framework conditions that is crucial for the development of the positioning? Then our consulting services, especially in the area of customer centricity, provide valuable input. Feel free to contact us directly to discuss support options or to report on your experiences with the Canvas.

Let's go and good luck!

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